‘The rapid growth of video streaming services continues unabated, and a steadily increasing percentage of video consumption is now happening on mobile networks. The trouble is, network congestion during popular viewing times can easily lead to degradation in video streaming quality (stalling, pixelization and so on) that negatively impacts the users’ QoE. To meet user expectations and remain competitive now and in the future, it is crucial for both mobile network operators and media service providers to be able to accurately assess their users’ perception of video quality.
The latest Ericsson Technology Review article explores how the ITU-T’s new P.1203 standard can help to ensure the delivery of consistently high video QoE – particularly in wireless cases, with significant fluctuations in available bandwidth.
Note: As of July 1st, Ericsson will have a new CTO, and Ericsson Technology Review will have a new publisher. I want to take this opportunity to welcome Erik Ekudden and wish him the best of luck in his new roles. I also want to thank our readers for your interest and engagement over the years – it has been both a pleasure and an honor to serve as ETR publisher.